About

FarmLead is re-inventing the phone call and how grain marketing is done through the world’s fastest growing online grain marketplace.

The Story

In 2013, Brennan Turner and Alain Goubau had a goal to help farmers be more confident in their grain marketing. Having grown up on Canadian farms, they wanted to empower farmers to sell their grain for more money. Today, their vision has created a robust market place that brings verified buyers directly to farmers and helps producers of more than 100 different crops get the best price possible all across North America.

 

The Mission

FarmLead aims to facilitate greater equality, efficiency and transparency in grain marketing. Our online grain marketplace allows farmers to find more buyers and identify the best possible deal, while grain buyers easily access and identify the grain for sale in their desired location.

What We've Achieved

Million Bushels Negotiate Grain Listing MarketplaceGrain Different Categories Listing MarketplaceUsers Currently on Platform AppStates United States Farmers

What We Offer

  • Online physical cash grain marketplace where it’s free to post, and fees are a fraction of the cost of a brokerage
  • Around the clock grain listing and negotiations available for buyers and sellers
  • Transparent, quarterly credit verification of all buyers on the platform
  • Increased market reach across North America bringing more buyers and sellers to the table
  • Less time in the office and more money in the farmer’s pocket

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Frequently Asked Questions

Q1: How much does it cost? What’s your “commission”?



It is completely free to sign-up and post your grain on FarmLead. Once a deal is reached, you will pay a small connection fee of $1/MT for the first 80 MT and $0.25/MT for every MT traded thereafter. This is significantly lower than the cost of a traditional broker.

Q2: Why are there no offers in my area?


 

FarmLead currently available in the US and Canada and is rapidly expanding across North America. As awareness of our service grows, expect more buyers and sellers to seek deals. As we expand, first adopters have a unique advantage to market their presence in their local areas.

Q3: What if there are issues with quality?


 

FarmLead does not handle any grain. We recommend that farmers proactively get their grain tested and upload the results to their postings on the marketplace. In fact, we’ve created GrainTests.com to provide farmers with access to the top grain testing facilities in North America.

Q4: Who are your buyers?


 

Our buyers are based all around North America. From large grain trading organizations to brokers who need to fill their quotas, our buyers eagerly use FarmLead to find grain with distinct specifications to fit their needs.

Q5: How do farmers get paid?


 

Payment method is agreed upon directly between the buyer and the seller, within the negotiation process .

Got more questions? Visit our help page.