After farmers spend an entire season planting, growing, and harvesting a crop, the single-most daunting part of the grain marketing process looms.
You want to get the best price possible for your crop.
And if you’re a farmer in today’s market, you likely spend hours calling around to elevators and other buyers each and every time you want to sell your grain.
But when an offer comes in, how do you know that you’re going to get the best price possible?
That’s the problem that FarmLead’s latest marketing tool solves…
Today, FarmLead has introduced its Price Discovery feature to a wide ecosystem of tools designed to empower farmers and ensure they can sell their grain for more money, every time.
The Stiff Challenge Farmers Face at Market
Recently, FarmLead spoke to Martin Prince, a farmer from Saskatchewan, Canada.
Like many other farmers, Prince has been looking for a way to save time when it’s time to bring his grain to market. But every deal likely required a time-consuming process of calling around and trying to determine whether each offer was worthwhile given the time in the marketing calendar.
“I shouldn’t have to make a phone call every time I want to sell my grain,” said Prince.
But it’s not just one phone call to determine a fair price. It’s potentially hundreds of calls and dozens of relationships that must be developed and managed with buyers within 100 miles of his farm. Farmers must stay current on daily price fluctuations each year.
Not only is it time-consuming, but the process is also difficult to track where local prices have been and where they are going. Without a reliable stream of data, farmers can stuggle to manage the cash [basis] price they receive for their grain.
FarmLead has long argued that there must be a better way for farmers track prices and maximize their sales. But after looking across the agricultural industry, nothing suited FarmLead co-founder and CEO Brennan Turner. Not only did FarmLead want to improve transparency in the price market, but we also wanted to better educate farmers on where prices were in the past and where they are heading in the future.
FarmLead’s Price Discovery Tool Saves Time and Money
Farmers can now access historical and future grain price data points.
Best of all, it’s completely free.
This easy-to-use platform does not require a subscription and can be used by farmers to determine when they should market their grain and how they can better manage their inventories.
Price Discovery is the latest tool to help farmers close deals faster. In addition to this tool, FarmLead has also recently unveiled GrainTesting.com, a platform that provides farmers with access to low-cost grain testing services all across North America.
The FarmLead ecosystem also includes price recommendations, an online marketplace with access to hundreds of financially verified buyers, and greater access to deals outside of the traditional local buyer network.
When our farmers use all of the tools we’ve made available, these users receive SIX PERCENT MORE in value to the final selling price. As this platform expands in the future, FarmLead users will receive unrivaled support in the seeding-to-sale process in the marketing life cycle.
To learn more about Price Discovery, watch the short video below.
Take 90 more seconds to learn how you can start making six percent more for your grain.