FarmLead is North America’s grain marketplace

Our team

Leadership

Brennan Turner Founder, President, & CEO

Hailing from Saskatchewan, Brennan’s deep knowledge of agriculture comes from hands-on experience and years of exposure. Prior to founding FarmLead, Brennan worked in commodity and trend analysis at Hedgeye Risk Management. He spent the former years of his career playing professional hockey throughout the United States and Europe.
Brennan earned a Bachelor of Arts. in Economics at Yale University, where he played Hockey for the Bulldogs. He is also a proud graduate of Athol Murray College of Notre Dame. He splits his time between Ottawa, Chicago, and meeting with farmers and grain buyers across North America.

Alain Goubau Co-Founder, Chief Operating Officer

After a childhood spent learning the ropes on a dairy and cash crop farm in Eastern Ontario, Alain developed an expertise in building successful startups. He previously co-founded Altaeros Energies, which developed several airborne wind turbine prototypes and raised a Series A in excess of $7M. Alain also conducted global agriculture strategy projects with McKinsey & Company’s Agriculture Practice. His extensive project management and operational experience as a field engineer has led to projects throughout Europe and Asia. Alain is  fluent in French, English and Spanish. Alain holds a Bachelor of Engineering from McGill University and a Juris Doctor from Harvard Law School.

Andrea Wood Vice President, Marketing

Prior to joining FarmLead, Andrea held e-commerce and consumer technology analysis roles at Digital 4Sight, Jupiter Research and The Conference Board of Canada. Andrea went on to launch Quebecor Media’s digital analytics and advertising measurement platforms. Andrea earned a Bachelor of Arts in Rhetoric & Professional Writing from the University of Waterloo and a Master of Arts in International Political Economy from the University of Warwick.

James Stansfield Senior Technology Lead

James comes to FarmLead with over 17 years of experience leading technology teams at AutoTrader and Musicrypt/Yangaroo. James was directly responsible for leading and developing end-to-end solutions marketplaces at Kijiji and eBay.

Jacopo Toccacieli Developer

Jacopo is responsible for FarmLead’s Android development. Prior to joining FarmLead, Jacopo held software engineering positions focusing on mobile technologies and web development. Jacopo earned a Bachelor of Engineering and a Master of Engineering in Computer Engineering from the Università di Bologna.

Tech

Annie ChantaleLead UX/UI Designer

Annie is responsible for FarmLead’s User Experience and User Interface design for the website and mobile platforms.  Prior to joining FarmLead, Annie worked in graphic and interaction design and user experience design in both Mexico and Canada. Annie earned a Bachelor of Arts degree in Graphic Design from the University of Monterrey in Mexico, a Diploma in Digital Design from the Vancouver Film School and a College Degree in Computer Programming from Algonquin College.

Dalin HuangFull Stack Developer

Dalin is a Full Stack Developer on FarmLead’s development team. With 3 years experience in software development, Dalin specializes in php 7,  MySQL, and server administrator. Dalin holds a degree in Computer Science from the University of Ottawa.

Tong JiaIntermediate Backend Developer

Tong brings a diverse approach to software development to FarmLead’s backend development team. While completing a B.A.Sc. in Computer Engineering (Co-op) at the University of Waterloo, Tong completed work terms with Nokia (Alcatel-Lucent), Reflektion, Irdeto, and SavvyDox. Upon graduating, Tong joined 360pi as a Software Developer.

Oleksandr ShepelFront End Developer

Oleksandr is responsible for FarmLead’s website and Front End development. With 9 years experience, Oleksandr specializes web and desktop application development. Oleksandr holds a degree from Kyiv National Economic University and a specialization in Web and Desktop programming from CEGEP Heritage College.

Abhishek Upadhyaya Backend Developer

Abhishek is part of FarmLead’s backend development team. Prior to joining FarmLead, Abhishek developed rule based software systems for the Royal Canadian Air Force. His personal interests include data driven development and data management. Abhishek earned a Masters degree in Electrical and Computer Engineering from Concordia University, Montreal.

Customer Success

Adam Fortier Sales & Customer Support

Adam covers users in Ontario, Saskatchewan and Alberta. A veteran of the Canadian Forces, Adam complete one tour in Afghanistan. He has 6 years experience in sales account management.

Derek Turner Sales & Customer Support

Derek covers users in Manitoba, North Dakota and South Dakota. As the former owner of a fertilizer, feed and chemical supply business, Derek understands the challenges facing today’s farmer. Derek is a veteran of the RCMP.

Landon Zimmer Sales & Customer Support

Landon covers users in Saskatchewan. With 15+ years experience in agriculture, Landon held roles in agronomy and machinery sales. He was raised on a farm just outside of Luseland, Saskatchewan and holds a diploma in Agronomy from the University of Saskatchewan.

Marketing

Don AholuSenior Digital Marketing & Analytics Specialist

Don’s expertise in Marketing Automation and Analytics enables FarmLead to better understand our users and their interests. Don has 5 years of experience in research, analytics and marketing across the high tech and environmental sectors. Don earned a BA in Economics from the University of Ottawa and an MBA from Carleton University.

Erika HilleGraphic Designer

Erika is responsible for art direction, design and brand image at FarmLead. With 10 years experience in photography and graphic design, Erika brings a depth of expertise from working with brands such as World Fishing Network, Game TV, Carhartt and Chevrolet. Erika holds a Degree in Photography from OCAD, and an Advertising and Graphic Design diploma from Humber College.

Samantha LutterDigital Marketing Specialist

Samantha joins the FarmLead team after completing an BComm with a Specialization in Marketing from the University of Ottawa. Samantha’s experience ranges from event organization, to digital marketing and QA testing.

Lawrence Quan Customer Acquisition Specialist

Lawrence is responsible for FarmLead’s digital advertising and search engine optimization strategy. He holds a BComm with a Specialization in Marketing from the University of Ottawa. Lawrence has experience developing customer acquisition strategies for a wide variety of products spanning sports video games and Internet of Things technologies.

General & Administrative

Mark Dhillon Special Projects

Mark Dhillon holds a Bachelor of Civil Engineering from the University of Ottawa, a Masters of Civil Engineering from Ryerson University, and an MBA from Carleton University. While completing his MBA, Mark co-founded two startups and was admitted to the Venture for Canada Fellowship. Prior to joining FarmLead, Mark was the Incubator Manager at Invest Ottawa where he recruited Ottawa’s top startups and developed strategic partnership with 500Startups and Techstars.